• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Pricing Strategy

    Pricing Strategy Courses Online

    Master pricing strategy for optimizing revenue. Learn to analyze market conditions, cost structures, and consumer behavior to set effective prices.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Pricing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Search Engine Optimization (SEO)

      Skills you'll gain: Search Engine Optimization, Keyword Research, Competitive Analysis, Web Analytics and SEO, Content Marketing, Content Strategy, Social Media Marketing, Content Creation, Social Media Strategy, Client Services, Target Audience, Persona Development, Social Media, Project Management, Web Content, Digital Marketing, Market Analysis, Key Performance Indicators (KPIs), Google Analytics, Expectation Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Introduction to Generative AI Learning Path

      Skills you'll gain: Regulatory Compliance, Performance Tuning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Indian School of Business

      Trading Strategies in Emerging Markets

      Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Peer Review, Financial Trading, Portfolio Management, Balance Sheet, Securities Trading, Data Collection, Market Liquidity, Accruals, Investments, Financial Market, Technical Analysis, Cash Flows, Asset Management, Project Design, Market Data, Market Dynamics, Market Analysis

      4.2
      Rating, 4.2 out of 5 stars
      ·
      2.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM AI Product Manager

      Skills you'll gain: Prompt Engineering, Generative AI, Product Management, New Product Development, Product Strategy, Financial Analysis, Product Roadmaps, Product Development, Product Planning, Generative AI Agents, Project Management Life Cycle, Innovation, Commercialization, Artificial Intelligence, Market Analysis, Stakeholder Management, Business Planning, Product Lifecycle Management, Product Improvement, Stakeholder Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      29K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Entrepreneurship

      Skills you'll gain: Growth Strategies, Customer Acquisition Management, Entrepreneurial Finance, Sales Presentation, Key Performance Indicators (KPIs), Peer Review, Presentations, Financial Analysis, Entrepreneurship, Financial Statements, Storytelling, Business Valuation, Target Market, Risk Analysis, Market Opportunities, Customer Demand Planning, Proposal Development, Brand Strategy, New Product Development, Finance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google Digital Marketing & E-commerce

      Skills you'll gain: Email Marketing, Social Media Marketing, Marketing Analytics, Search Engine Marketing, Social Media Strategy, Media Planning, Data Storytelling, Google Ads, Marketing Effectiveness, Social Media Campaigns, Search Engine Optimization, Loyalty Programs, E-Commerce, Online Advertising, Marketing, Marketing Channel, Customer Retention, Campaign Management, Interviewing Skills, Applicant Tracking Systems

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      42K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Leadership & Strategy

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Innovation, Organizational Leadership, Leadership, Strategic Leadership, Artificial Intelligence, Data Ethics, Large Language Modeling, Leadership and Management, Culture Transformation, Human Machine Interfaces, Organizational Effectiveness, Organizational Change, Creativity, Risk Management Framework, Problem Solving, Risk Management, Application Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.2K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Project Initiation: Starting a Successful Project

      Skills you'll gain: Project Management Life Cycle, Scope Management, Project Management, Project Scoping, Stakeholder Management, Project Documentation, Project Management Software, Resource Management, Goal Setting, Performance Measurement, Strategic Thinking, Cost Benefit Analysis, Business Writing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      23K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Cybersecurity & Privacy for Leaders

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Cyber Threat Intelligence, OpenAI, Data Ethics, Threat Modeling, Cyber Security Strategy, AI Personalization, Information Privacy, Threat Detection, Personally Identifiable Information, Artificial Intelligence, Security Strategy, Large Language Modeling, Cyber Security Assessment, Cyber Attacks, Security Awareness, Cybersecurity, Incident Response

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Business and Marketing Strategies

      Skills you'll gain: Operations Management, Process Design, Operational Excellence, Strategic Marketing, Business Operations, Marketing Strategy and Techniques, Manufacturing Operations, Consumer Behaviour, Organizational Strategy, Marketing, Marketing Planning, International Finance, Target Market, Marketing Psychology, Business Ethics, Global Marketing, International Relations, Marketing Strategies, Culture, Environmental Social And Corporate Governance (ESG)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      404 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Marketing Strategy

      Skills you'll gain: Global Marketing, Brand Management, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Marketing Planning, Customer Relationship Management, Customer Relationship Building, Marketing Communications, Digital Marketing, Marketing Channel, Corporate Sustainability, Business Ethics, Promotional Strategies, Value Propositions, Product Management

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      93 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Career Success

      Skills you'll gain: Work Breakdown Structure, Feasibility Studies, Negotiation, Business Writing, Creative Problem-Solving, Goal Setting, Time Management, Problem Solving, Planning, Business Correspondence, Productivity, Report Writing, Creativity, Entrepreneurship, Team Building, Cost Management, Peer Review, Project Management, Collaboration, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      45K reviews

      Beginner · Specialization · 3 - 6 Months

    Pricing Strategy learners also search

    Strategy
    Brand Strategy
    Competitive Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    1234…238

    In summary, here are 10 of our most popular pricing strategy courses

    • Search Engine Optimization (SEO): University of California, Davis
    • Introduction to Generative AI Learning Path: Google Cloud
    • Trading Strategies in Emerging Markets: Indian School of Business
    • IBM AI Product Manager: IBM
    • Entrepreneurship: University of Pennsylvania
    • Google Digital Marketing & E-commerce: Google
    • Generative AI Leadership & Strategy: Vanderbilt University
    • Project Initiation: Starting a Successful Project: Google
    • Generative AI Cybersecurity & Privacy for Leaders: Vanderbilt University
    • Business and Marketing Strategies: University of London

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok